Founded by parents active in their community, Qlubb.com is a set of simple tools to empower all kinds of organizations. Classrooms, book clubs, sports teams, church groups and countless other organizations can leverage a suite of simple tools to communicate and plan for organizational needs. In order to help a diverse set of customers, Qlubb.com needed to provide a large amount of functionality with an interface simple enough for a novice web user. Monsoon helped Qlubb to build tools like calendars and to-do lists with simple designs and sharp, ultra-responsive user interactions possible with Ruby on Rails. After a few design iterations, Qlubb has figured out how to serve its user-base. The application has become central for group communication and planning. As a result, leaders report increased participation, large time savings, and a deeper level of group organization.