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	<title>Monsoon Company &#124; Boutique Software &#124; Touch Innovation &#124; iPad, iPhone, Flash, AIR and Windows</title>
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	<link>http://www.monsoonco.com/blog</link>
	<description>the Heavy Rain blog</description>
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		<title>Yammer</title>
		<link>http://www.monsoonco.com/blog/yammer</link>
		<comments>http://www.monsoonco.com/blog/yammer#comments</comments>
		<pubDate>Mon, 03 Oct 2011 05:20:11 +0000</pubDate>
		<dc:creator>Sandeep</dc:creator>
				<category><![CDATA[client work]]></category>

		<guid isPermaLink="false">http://www.monsoonco.com/blog/?p=500</guid>
		<description><![CDATA[100,000 companies around the world  use Yammer to stay connected.  Monsoon worked with the design firm  KidBombay to develop their official Android application. [Android]

]]></description>
			<content:encoded><![CDATA[<p>100,000 companies around the world  use Yammer to stay connected.  Monsoon worked with the design firm  KidBombay to develop their official Android application. [Android]</p>
<p><img class="aligncenter size-full wp-image-501" title="yammer" src="http://www.monsoonco.com/blog/wp-content/uploads/2011/10/yammer.jpg" alt="" width="495" height="300" /></p>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Coupons</title>
		<link>http://www.monsoonco.com/blog/coupons</link>
		<comments>http://www.monsoonco.com/blog/coupons#comments</comments>
		<pubDate>Sun, 18 Sep 2011 05:08:31 +0000</pubDate>
		<dc:creator>Sandeep</dc:creator>
				<category><![CDATA[client work]]></category>

		<guid isPermaLink="false">http://www.monsoonco.com/blog/?p=496</guid>
		<description><![CDATA[With the economy sputtering,  people are clipping their coupons like never before.  Our client  Coupons.com was recently valued at a billion dollars, and we&#8217;re helping  them improve their already impressive mobile offering. [iOS]

]]></description>
			<content:encoded><![CDATA[<p>With the economy sputtering,  people are clipping their coupons like never before.  Our client  Coupons.com was recently valued at a billion dollars, and we&#8217;re helping  them improve their already impressive mobile offering. [iOS]</p>
<p><img class="aligncenter size-full wp-image-497" title="coupons" src="http://www.monsoonco.com/blog/wp-content/uploads/2011/10/coupons.jpg" alt="" width="495" height="300" /></p>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Ekatva</title>
		<link>http://www.monsoonco.com/blog/ekatva</link>
		<comments>http://www.monsoonco.com/blog/ekatva#comments</comments>
		<pubDate>Tue, 16 Aug 2011 05:27:56 +0000</pubDate>
		<dc:creator>Sandeep</dc:creator>
				<category><![CDATA[client work]]></category>

		<guid isPermaLink="false">http://www.monsoonco.com/blog/?p=511</guid>
		<description><![CDATA[Our amazing friend Nimesh Patel  approached us to help with Ekatva. He and his organization are working  with 16 children from the slums of Ahmedebad, India to create a  mind-blowing musical production that has inspired their community and  thousands of people around the world. [web]

]]></description>
			<content:encoded><![CDATA[<p>Our amazing friend Nimesh Patel  approached us to help with Ekatva. He and his organization are working  with 16 children from the slums of Ahmedebad, India to create a  mind-blowing musical production that has inspired their community and  thousands of people around the world. [web]</p>
<p><img class="aligncenter size-full wp-image-513" title="ekatva" src="http://www.monsoonco.com/blog/wp-content/uploads/2011/10/ekatva.jpg" alt="" width="495" height="300" /></p>
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			<wfw:commentRss>http://www.monsoonco.com/blog/ekatva/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Viator</title>
		<link>http://www.monsoonco.com/blog/viator</link>
		<comments>http://www.monsoonco.com/blog/viator#comments</comments>
		<pubDate>Tue, 02 Aug 2011 05:26:28 +0000</pubDate>
		<dc:creator>Sandeep</dc:creator>
				<category><![CDATA[client work]]></category>

		<guid isPermaLink="false">http://www.monsoonco.com/blog/?p=506</guid>
		<description><![CDATA[The international tour company  Viator wanted to create a unique tablet experience for its customers.   Monsoon worked with Hot Studio to develop a guidebook and sales tool  that has been delighting its customers. [iOS]

]]></description>
			<content:encoded><![CDATA[<p>The international tour company  Viator wanted to create a unique tablet experience for its customers.   Monsoon worked with Hot Studio to develop a guidebook and sales tool  that has been delighting its customers. [iOS]</p>
<p><img class="aligncenter size-full wp-image-507" title="viator" src="http://www.monsoonco.com/blog/wp-content/uploads/2011/10/viator.jpg" alt="" width="495" height="300" /></p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Conference Monsoon</title>
		<link>http://www.monsoonco.com/blog/conference-monsoon</link>
		<comments>http://www.monsoonco.com/blog/conference-monsoon#comments</comments>
		<pubDate>Sat, 02 Apr 2011 20:36:08 +0000</pubDate>
		<dc:creator>Sandeep</dc:creator>
				<category><![CDATA[conferences]]></category>

		<guid isPermaLink="false">http://www.monsoonco.com/blog/?p=493</guid>
		<description><![CDATA[In April, the Monsoon crew is at a conference near you:
April 2 &#8211; 7: MIP TV (Cannes, France)
April 8 &#8211; 11: Summit at Sea (Miami, Florida)
April 21: GreenNet (San Francisco &#8211; we are proud to be show sponsors!)
If you&#8217;re going to any or all of the above, drop us a line so that we can [...]]]></description>
			<content:encoded><![CDATA[<p>In April, the Monsoon crew is at a conference near you:</p>
<p>April 2 &#8211; 7: <a href="http://www.mipworld.com/en/miptv/" target="_blank">MIP TV</a> (Cannes, France)</p>
<p>April 8 &#8211; 11: <a href="http://sea.summitseries.com/">Summit at Sea</a> (Miami, Florida)</p>
<p>April 21: <a href="http://event.gigaom.com/greennet" target="_blank">GreenNet</a> (San Francisco &#8211; we are proud to be show sponsors!)</p>
<p>If you&#8217;re going to any or all of the above, drop us a line so that we can buy you a ginger ale or two:</p>
<p>Twitter:</p>
<p>@soodsandeep</p>
<p>@ankushgera</p>
<p>Email:</p>
<p>round(at)monsoonco(dot)com</p>
]]></content:encoded>
			<wfw:commentRss>http://www.monsoonco.com/blog/conference-monsoon/feed</wfw:commentRss>
		<slash:comments>13</slash:comments>
		</item>
		<item>
		<title>NBA All Star App</title>
		<link>http://www.monsoonco.com/blog/nba-all-star-app</link>
		<comments>http://www.monsoonco.com/blog/nba-all-star-app#comments</comments>
		<pubDate>Fri, 25 Feb 2011 09:02:25 +0000</pubDate>
		<dc:creator>Sandeep</dc:creator>
				<category><![CDATA[client work]]></category>

		<guid isPermaLink="false">http://www.monsoonco.com/blog/?p=489</guid>
		<description><![CDATA[Check out Dwight Howard and Miss India playing around with Monsoon&#8217;s NBA Avatar game at the All-Star Game! if you look really closely at the picture, there is a weird dude giving Dwight Howard a vicious look in the background.

]]></description>
			<content:encoded><![CDATA[<p>Check out Dwight Howard and Miss India playing around with Monsoon&#8217;s NBA Avatar game at the All-Star Game! if you look really closely at the picture, there is a weird dude giving Dwight Howard a vicious look in the background.</p>
<p><img class="aligncenter size-full wp-image-490" title="nba" src="http://www.monsoonco.com/blog/wp-content/uploads/2011/02/nba.jpg" alt="" width="495" height="300" /></p>
]]></content:encoded>
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		<slash:comments>762</slash:comments>
		</item>
		<item>
		<title>Kurt Salmon</title>
		<link>http://www.monsoonco.com/blog/kurt-salmon</link>
		<comments>http://www.monsoonco.com/blog/kurt-salmon#comments</comments>
		<pubDate>Mon, 14 Feb 2011 09:14:02 +0000</pubDate>
		<dc:creator>Sandeep</dc:creator>
				<category><![CDATA[client work]]></category>

		<guid isPermaLink="false">http://www.monsoonco.com/blog/?p=473</guid>
		<description><![CDATA[After a merger with a French company, Kurt  Salmon needed a website that would rebrand the company as a large  international organization.  Monsoon worked with the Kurt Salmon team to  implement a multi-lingual WordPress site.

]]></description>
			<content:encoded><![CDATA[<p>After a merger with a French company, <a href="http://www.kurtsalmon.com" target="_blank">Kurt  Salmon</a> needed a website that would rebrand the company as a large  international organization.  Monsoon worked with the <a href="http://www.kurtsalmon.com" target="_blank">Kurt Salmon</a> team to  implement a multi-lingual WordPress site.</p>
<p style="text-align: center;"><a href="http://www.kurtsalmon.com" target="_blank"><img class="size-full wp-image-474  aligncenter" title="ks" src="http://www.monsoonco.com/blog/wp-content/uploads/2011/02/ks.jpg" alt="" width="495" height="300" /></a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.monsoonco.com/blog/kurt-salmon/feed</wfw:commentRss>
		<slash:comments>745</slash:comments>
		</item>
		<item>
		<title>Nominum</title>
		<link>http://www.monsoonco.com/blog/nominum</link>
		<comments>http://www.monsoonco.com/blog/nominum#comments</comments>
		<pubDate>Fri, 11 Feb 2011 09:12:27 +0000</pubDate>
		<dc:creator>Sandeep</dc:creator>
				<category><![CDATA[client work]]></category>

		<guid isPermaLink="false">http://www.monsoonco.com/blog/?p=470</guid>
		<description><![CDATA[Monsoon partnered with Sequence, a San  Francisco design firm, to develop a Wordpress site for the inventor of  DNS and Internet pioneer Nominum.

]]></description>
			<content:encoded><![CDATA[<p>Monsoon partnered with Sequence, a San  Francisco design firm, to develop a Wordpress site for the inventor of  DNS and Internet pioneer <a href="http://www.nominum.com/" target="_blank">Nominum</a>.</p>
<p style="text-align: center;"><a href="http://www.nominum.com/" target="_blank"><img class="size-full wp-image-471  aligncenter" title="nominum" src="http://www.monsoonco.com/blog/wp-content/uploads/2011/02/nominum.jpg" alt="" width="495" height="300" /></a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.monsoonco.com/blog/nominum/feed</wfw:commentRss>
		<slash:comments>728</slash:comments>
		</item>
		<item>
		<title>Three Idiots</title>
		<link>http://www.monsoonco.com/blog/three-idiots</link>
		<comments>http://www.monsoonco.com/blog/three-idiots#comments</comments>
		<pubDate>Mon, 07 Feb 2011 09:10:43 +0000</pubDate>
		<dc:creator>Sandeep</dc:creator>
				<category><![CDATA[client work]]></category>

		<guid isPermaLink="false">http://www.monsoonco.com/blog/?p=466</guid>
		<description><![CDATA[During a recent trip to India, Sandeep and Nirav got inspired to start ranting a little more publically about what they see is wrong with the Indian IT industry. We&#8217;re hoping to inspire some more quality and would love any feedback you have.

]]></description>
			<content:encoded><![CDATA[<p>During a recent trip to India, Sandeep and Nirav got inspired to start ranting a little more publically about what they see is wrong with the Indian IT industry. We&#8217;re hoping to inspire some more quality and would love any feedback you have.</p>
<p style="text-align: center;"><a href="http://www.threeidiotsofit.com/" target="_blank"><img class="size-full wp-image-467  aligncenter" title="threeidiotsofit" src="http://www.monsoonco.com/blog/wp-content/uploads/2011/02/threeidiotsofit.jpg" alt="" width="495" height="300" /></a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.monsoonco.com/blog/three-idiots/feed</wfw:commentRss>
		<slash:comments>594</slash:comments>
		</item>
		<item>
		<title>The 4-Hour Startup</title>
		<link>http://www.monsoonco.com/blog/the-4-hour-startup</link>
		<comments>http://www.monsoonco.com/blog/the-4-hour-startup#comments</comments>
		<pubDate>Tue, 01 Feb 2011 12:10:45 +0000</pubDate>
		<dc:creator>Sandeep</dc:creator>
				<category><![CDATA[quality]]></category>

		<guid isPermaLink="false">http://www.monsoonco.com/blog/the-4-hour-startup</guid>
		<description><![CDATA[Like a 4-Hour Work Week or a 4-Hour Body, a 4-Hour Startup is a ludicrous concept.  Unfortunately, a lot of the entrepreneurs we talk to seem to be approaching product development with this mentality.
The story is almost always the same:  
&#8220;I just need an app that can do X and Y.&#8221; or &#8221; [...]]]></description>
			<content:encoded><![CDATA[<p>Like a 4-Hour Work Week or a 4-Hour Body, a 4-Hour Startup is a ludicrous concept.  Unfortunately, a lot of the entrepreneurs we talk to seem to be approaching product development with this mentality.</p>
<p>The story is almost always the same:  </p>
<blockquote><p>&#8220;I just need an app that can do X and Y.&#8221; or &#8221; I can sketch out what it should do and send that right over.&#8221; or  &#8220;This product is simple; it shouldn&#8217;t take too long to develop, right?&#8221;</p></blockquote>
<p>Wrong.  Your product is your business.  You don&#8217;t need to &#8220;just develop a quick app&#8221;; you need to nurture a product-based business, a process that requires commitment and time.</p>
<p>Simplicity and elegance are usually <a href="http://www.threeidiotsofit.com/practice/">the result of patient iteration</a>.  If you&#8217;re looking for an easy path to success, Monsoon is probably the wrong partner for you.</p>
]]></content:encoded>
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		<slash:comments>607</slash:comments>
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